Build authority that gets you noticed. You deserve it.
Secure organic editorial mentions and authentic media placements that establish your brand as an industry leader through direct journalist outreach. You’ll get noticed by the people you want to notice you. Not just readers consuming content.
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Top Digital Marketing Company
Wisconsin 2025
Top Digital Marketing
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THE EXECUTION GAP
Stop chasing rankings. Start building real authority.
Your competitors are buying their way to the top with paid ads and sponsored content. But smart businesses know that authentic authority can’t be purchased — it has to be earned through genuine editorial recognition.
Our Authority PR & Editorial Outreach service connects your business directly with journalists, reporters, and high-authority publications who are actively seeking expert insights in your industry. No paid placements. No sponsored links. Just authentic editorial mentions that build lasting credibility and drive sustainable SEO growth.
How editorial mentions transform your visibility
Establish thought leadership positioning
Position yourself as the go-to expert in your field through strategic editorial placements in respected industry publications. When journalists quote you and feature your insights, you’re not just getting a backlink, you’re building the kind of authority that turns prospects into customers while delivering value to the publication and its readers.
Generate sustainable SEO growth
Authentic editorial mentions create powerful trust signals that search engines value highly. These organic backlinks from authoritative publications strengthen your domain authority and improve keyword rankings in ways that paid advertising simply can’t match.
Build long-term media relationships
Every successful outreach creates an opportunity for future collaboration. Our approach focuses on developing genuine relationships with journalists and editors who will remember your expertise for future stories and breaking news in your industry.
Drive qualified referral traffic
Editorial mentions don’t just boost your SEO, they introduce your brand to highly engaged audiences who are already interested in your industry. That targeted exposure consistently delivers higher-quality traffic than broad advertising campaigns. You deliver value, you get value in return.
SUCCESS BLUEPRINT
Case studies
How Techtonic Scaled Professional Crypto Recovery’s Organic Traffic by 2,300% in 2 Years
“I plan to continue working with Techtonic marketing forever, for SEO you always need to be creating new content. I think if we stopped writing articles and paying attention to the marketing aspect my traffic would decline instead of the steady rise that is happening now.”
Julia Burlingham
CEO, Professional Crypto Recovery
5.0/5.0
How we planned, created content, optimized and monetized the site for SEO.
“Right from the start, Techtonic Marketing have engendered trust and exceeded my expectations. They have efficiently generated measurable outcomes for Dypto Crypto in terms of content quality and quantity and social media results. They have ensured excellent project planning and been highly adaptable to our needs. Their responsiveness and insightfulness are commendable.”
Peter Steiner
Co-founder, Dypto Crypto
5.0/5.0
How we built hype and awareness for an exciting and unique platform, Soba.xyz
Soba came to Techtonic early on in its initial development with one primary goal – building website traffic and creating inbound interest in the platform. When Soba first signed on, the website was decently established with an authority ranking of 20.
Unfortunately, this wasn’t converting into traffic, as the website saw almost no organic search traffic due to the lack of searchable keywords and content. After working with Soba for a little less than a year, we’ve been able to significantly increase their inbound traffic and leads.
How we secure authentic media placements
Direct journalist outreach
We identify and connect directly with journalists, reporters, and editors who cover your industry. Our research goes beyond generic media lists to find the specific individuals who are writing stories where your expertise would add genuine value.
Thought leadership emphasis
Rather than pitching generic company news, we position you as a subject matter expert with unique insights, data, or perspectives that journalists actually want to include in their stories. This approach yields more meaningful placements and establishes stronger editorial relationships.
Zero paid placements policy
Every mention we secure is 100% organic. No sponsored content, no paid links, no advertorials. The commitment to authentic placements promotes maximum credibility and SEO value from every placement we achieve.
Strategic media targeting
We focus on publications that matter to your industry and target audience. Whether it’s trade magazines, major news outlets, or influential industry blogs, we hunt for the best. Every placement contributes to your authority and reaches the right people.
Why authentic editorial coverage matters more than ever
The digital landscape is saturated with paid content and sponsored posts. Most of it’s AI-generated. Which is fine…unless it’s poorly done, which is what we see more often than not.
Consumers and search engines are easily identifying and discounting promotional material. In this brutal environment, authentic editorial mentions stand out as genuine endorsements of your expertise and credibility.
When a respected journalist chooses to include your insights in their story, they’re lending you their credibility. This third-party validation carries far more weight than any advertisement or sponsored content ever could. It’s the difference between telling people you’re an expert and having respected industry publications confirm it.
Search engines understand this distinction too. Google’s algorithms reward authentic editorial mentions with higher rankings and increased visibility. These organic backlinks and even brand mentions from authoritative sources provide SEO equity that compounds over time, creating sustainable growth rather than temporary visibility spikes.
Start building real authority today
Stop competing on paid advertising budgets and start establishing the kind of authentic authority that drives long-term business growth. Our Authority PR & Editorial Outreach service positions you as the industry expert you already are — in front of the journalists and publications that your prospects trust most.
Ready to see how authentic editorial coverage can transform your visibility and credibility? Let’s discuss your specific goals and develop a strategy that gets you noticed by the media outlets that matter most to your industry.