Build a marketing presence so dominant, you’re impossible to miss
The Techtonic Content Engine is the complete done-for-you marketing system that builds community trust, drives user adoption, and creates market dominance while you focus on building the next generation of web3.
Green Bay 2023
Top Digital Marketing Company
Wisconsin 2025
Top Digital Marketing
Agencies
Why most crypto marketing fails
Your brilliant DeFi protocol isn’t failing because the technology isn’t good enough. It’s failing because your marketing doesn’t showcase its value.
Most agencies create campaigns that sound like they were written by AI or someone who’s never used a DEX. They don’t understand tokenomics, community dynamics, or why your users actually care about decentralization.
The result? Generic marketing that falls flat with crypto-savvy audiences who can spot inauthenticity from a mile away.
Techtonic’s crypto-native marketing
We’ve been here since day
one
While other agencies discovered crypto in 2021, we’ve been yield farming, getting liquidated on GMX (kidding…mostly), and living in Discord communities since 2017. We don’t need to learn your industry — we live it.
Strategic leadership, not just execution
Every account gets CMO-level oversight from fractional marketing executives with years of traditional and blockchain marketing experience. No junior account managers learning on your dime.
Results that matter to your business
We track qualified user acquisition, protocol adoption, and investor interest — not vanity metrics like impressions. Your growth ties directly to business outcomes.
Full-service crypto
expertise
One of the biggest issues we see regularly is fragmented efforts. By that, we mean you do a bit here, maybe a bit there. However, your protocol lacks a comprehensive marketing package to take it where you need it to be.
At Techtonic, we built our content engine to fix that for you. Here’s how we make it happen.
Phase 1 – Building the foundation
This phase is all about discovery. We’ll analyze your current efforts and come up with some new goals. We’ll also conduct audience research and take a hard look at your current target personas to see if we can make some improvements. On top of that, we’ll provide a full audit of what you’re doing and what your competition is up to.
Phase 2 – Implementing the framework
This is where we get into some stuff that may sound familiar. We’ll map out your content, conduct SEO keyword research, and create your social media calendar. Not on the email train yet? We’ll get you started on that and on top of some video content planning, along with a few more enhancements to really get the ball rolling.
Phase 3 – Opening the doors
The icing on the cake is the snowball effect. You may have your own flywheel for your project. This is ours. Successful SEO content informs social media topics. That podcast you were on? Well, that’s getting mentioned in your newsletter. Blog posts get broken down into infographics and more social content. Everything connects and amplifies, creating the Techtonic Content Engine flywheel.
SUCCESS BLUEPRINT
Case studies
How Techtonic Scaled Professional Crypto Recovery’s Organic Traffic by 2,300% in 2 Years
“I plan to continue working with Techtonic marketing forever, for SEO you always need to be creating new content. I think if we stopped writing articles and paying attention to the marketing aspect my traffic would decline instead of the steady rise that is happening now.”
Julia Burlingham
CEO, Professional Crypto Recovery
5.0/5.0
Climbing the ranks: How strategic SEO scaled Dypto Crypto’s visibility against industry giants
“Right from the start, Techtonic Marketing have engendered trust and exceeded my expectations. They have efficiently generated measurable outcomes for Dypto Crypto in terms of content quality and quantity and social media results. They have ensured excellent project planning and been highly adaptable to our needs. Their responsiveness and insightfulness are commendable.”
Peter Steiner
Co-founder, Dypto Crypto
5.0/5.0
Building something from nothing: How one entrepreneur created a crypto education empire
“Right from the start, Techtonic Marketing have engendered trust and exceeded my expectations. They have efficiently generated measurable outcomes for Dypto Crypto in terms of content quality and quantity and social media results. They have ensured excellent project planning and been highly adaptable to our needs. Their responsiveness and insightfulness are commendable.”
Peter Steiner
Co-founder, Dypto Crypto
5.0/5.0
How we built hype and awareness for an exciting and unique platform, Soba.xyz
Soba came to Techtonic early on in its initial development with one primary goal – building website traffic and creating inbound interest in the platform. When Soba first signed on, the website was decently established with an authority ranking of 20.
Unfortunately, this wasn’t converting into traffic, as the website saw almost no organic search traffic due to the lack of searchable keywords and content. After working with Soba for a little less than a year, we’ve been able to significantly increase their inbound traffic and leads.
Everything included with the Techtonic content engine
Our comprehensive package includes everything you need to build awareness, trust, and dominance fast.
Fractional CMO leadership
A dedicated fCMO that will help develop a tailored strategy. Here’s what they’ll do for you:
Content marketing & SEO
Analyze, strategize, and execute. An all-in-one package that ensures new users and clients can find you organically.
Drive engagement, amplify awareness, and build your presence. Expertise and management for your platform’s Crypto Twitter.
Video content productions
You don’t have time to make videos for social media. We do. And here’s how we make success happen:
Email list building and newsletter
Crypto projects are notorious for not optimizing (or even using) email marketing campaigns. We’re going to fix that for you.
Visual storytelling
Techtonic has our own design team. We’ll create compelling visual content designed specially to bring your story to life in a way that speaks directly to your target audience.
common questions
FAQs
Give us 15 minutes on a discovery call. We’ll ask questions about your tokenomics, user acquisition strategy, and competitive landscape that prove we understand your space. You’ll know immediately whether we get your project or not.
CMO-level strategic oversight on every account, plus true crypto-native expertise. We understand crypto culture, regulatory requirements, and platform restrictions that generic agencies struggle with.
Most clients see initial improvements within 30-60 days, with significant momentum by month 3. We set realistic expectations and provide monthly reporting so you can track progress.
Absolutely. Our team has deep experience across every major crypto vertical, from DeFi liquidity strategies to developer-focused infrastructure marketing.
Investment varies based on your goals and stage. Early projects might start with foundational content work, while growth-stage projects need full-funnel marketing. We’ll recommend the right level during consultation.
Social Media Management