Crypto SEO agency that drives qualified users to your protocol
SEO strategies tailored for crypto projects. SEO strategies tailored for crypto projects. Capture organic traffic from high-intent users actively seeking blockchain solutions.
Green Bay 2023
Top Digital Marketing Company
Wisconsin 2025
Top Digital Marketing
Agencies
THE SEARCH OPPORTUNITY
Every month, millions of searches happen for terms your protocol could own.
“Best DeFi yield strategies.” “How to provide liquidity safely.” “Cross-chain bridge comparison.” “Layer-2 gas fees.”
Behind every search is a qualified user researching their next protocol interaction. Users ready to connect wallets, deposit funds, and become long-term protocol advocates.
But here’s what’s happening: Most crypto projects ignore search entirely.
They focus on Twitter engagement and Discord communities while completely missing the organic discovery channel that drives the highest-intent traffic.
The protocols that do invest in SEO usually work with generic agencies that treat crypto like any other industry. The content feels hollow. The rankings never come. The traffic doesn’t convert.
That’s the opportunity. While your competitors fumble SEO or ignore it completely, the right search strategy positions your protocol exactly where qualified users are looking.
HOW WE SCALE CRYPTO PROJECTS
Converting users with search visibility
Most crypto projects make the same SEO mistakes. They target broad keywords that don’t convert. They create content that sounds like it was written by someone who’s never used a DEX. They build backlinks from irrelevant sites that Google ignores.
If your protocol has real utility and you’re serious about organic growth, here’s how we build search visibility that actually drives adoption.
what the industry thinks of us
Timeline: Most crypto projects see initial ranking improvements within 60-90 days, with significant organic traffic growth by month six.
Complete technical audit of your site’s search performance, plus competitive analysis of how other protocols in your space dominate rankings. You get a comprehensive roadmap with prioritized fixes.
Identify the exact terms your target users search when looking for solutions like yours. Map content to capture everything from awareness-stage searches to high-intent conversion terms.
Fix crawlability issues, optimize site structure, and implement schema markup that helps both Google and AI search engines understand your protocol’s functionality.
Publish crypto-native content that ranks and converts, while building backlinks from respected industry publications and thought leaders who actually understand your space.
Immediate optimization to your content for ChatGPT, Perplexity, and other AI search tools while scaling what’s working across additional keyword opportunities and content clusters.
SUCCESS BLUEPRINT
Case studies
How Techtonic Scaled Professional Crypto Recovery’s Organic Traffic by 2,300% in 2 Years
“I plan to continue working with Techtonic marketing forever, for SEO you always need to be creating new content. I think if we stopped writing articles and paying attention to the marketing aspect my traffic would decline instead of the steady rise that is happening now.”
Julia Burlingham
CEO, Professional Crypto Recovery
5.0/5.0
How we planned, created content, optimized and monetized the site for SEO.
“Right from the start, Techtonic Marketing have engendered trust and exceeded my expectations. They have efficiently generated measurable outcomes for Dypto Crypto in terms of content quality and quantity and social media results. They have ensured excellent project planning and been highly adaptable to our needs. Their responsiveness and insightfulness are commendable.”
Peter Steiner
Co-founder, Dypto Crypto
5.0/5.0
How we built hype and awareness for an exciting and unique platform, Soba.xyz
Soba came to Techtonic early on in its initial development with one primary goal – building website traffic and creating inbound interest in the platform. When Soba first signed on, the website was decently established with an authority ranking of 20.
Unfortunately, this wasn’t converting into traffic, as the website saw almost no organic search traffic due to the lack of searchable keywords and content. After working with Soba for a little less than a year, we’ve been able to significantly increase their inbound traffic and leads.
Future-Proof Crypto SEO
While most agencies optimize for yesterday’s search landscape, your protocol gets positioned for the AI-powered search tools your users already rely on.
Your content ranks on Google while simultaneously being cited by ChatGPT, Perplexity, and Claude. When someone asks an AI tool about DeFi yield strategies or cross-chain protocols, your project appears as the authoritative answer.
Building an Effective SEO Machine
Three pillars to crypto SEO dominance
Foundation building → SEO audits.
Find out exactly why you’re not ranking and what to fix first. Complete technical analysis plus strategy call with crypto SEO experts who understand your challenges.
Strategy development → SEO consulting.
Ongoing strategic guidance tailored to your protocol’s growth stage. Whether you need one-time direction or continuous optimization support, get advice from specialists who know crypto search landscapes and how to get your project ranking.
Market authority → Authority building.
Position your protocol as the go-to source in your niche. Strategic mentions and references from respected industry publications that establish credibility with both users and search engines.
WHY CRYPTO PROJECTS CHOOSE US
SEO that understands your world
Most SEO agencies treat crypto like any other industry. Your protocol gets marketing from people who’ve been trading DeFi since 2017 and understand what actually drives protocol adoption.
HOW WE INCREASED 2,300% traFFIC FOR PCR
common questions
FAQs
Most crypto projects start seeing initial ranking improvements within 60-90 days, with significant organic traffic growth by month 6. SEO is a compound investment — early gains accelerate over time as domain authority builds. We provide monthly reporting so you can track progress across all key metrics.
Crypto projects face unique challenges: platform advertising restrictions, complex technical concepts, and audiences with specific knowledge levels. Our keyword research targets searches crypto users actually make, and our content demonstrates real protocol understanding that both search engines and users recognize as authoritative.
We don’t guarantee specific rankings because search results depend on many factors. We do guarantee strategic expertise, transparent reporting, and continuous optimization based on what’s working. Our proven methodology has consistently driven measurable traffic and authority growth for crypto projects.
Absolutely. Early-stage protocols often benefit most from SEO foundation work. Getting your technical setup, content strategy, and authority building right from the start prevents costly pivots later. We’ve worked with projects from pre-launch through major protocol upgrades.
Each crypto vertical requires different strategies. DeFi protocols need content around yield strategies and liquidity provision. NFT platforms focus on creator and collector searches. Infrastructure projects target developer-focused keywords. We tailor our approach to your specific protocol type and target audience.
Our crypto SEO package includes technical audits, keyword strategy, content creation, authority building, GEO optimization for AI search, and ongoing strategic consulting. Specific deliverables scale based on your protocol’s stage and goals, which we discuss during the initial consultation.
We track metrics that matter to protocol growth: qualified organic traffic, search rankings for target keywords, domain authority improvements, and user engagement from search visitors. Monthly reporting connects SEO activities to business outcomes, not just vanity metrics.